Nouvelle Aquitaine has both structural and natural assets that make it a major player for the French economy, both for its tourism and for its leading industries or agriculture.
Covering over 84,000 km2, Nouvelle Aquitaine is the largest region in France. This massive urban space has at least 25 urban areas, 5 universities and several grandes écoles. With a GDP of €157.6 billion, Nouvelle Aquitaine comes third in wealth production and fifth in business creation.
Nouvelle Aquitaine’s economic panorama has many facets that demonstrate a vibrant, attractive and growing region. The image, digital and design sectors are flourishing. Similarly, the region has a firmly established insurance sector, thanks to the city of Niort, which houses the headquarters of large mutual insurance companies such as MACIF, MAAF and MAIF.
Nouvelle Aquitaine is also a major player in aeronautics, space and defence. The regional economic panorama also includes major pharmaceutical activity. Sanofi owns several sites in the Bordeaux urban area. Added to this are porcelain and Madrange ham in Limoges, Blédina baby food in Brive-la-Gaillarde and Delpeyrat and Labeyrie luxury products in Mont-de-Marsan and Came.
With many natural assets and famous sites such as the Lascaux cave, the regional economy benefits from a strong tourism sector. Millions of visitors are attracted each year by the Arcachon Bay, the waves of the Basque coast which are a Mecca for surfers around the world, the architectural heritage of Bordeaux and the fine dining in Sarlat.
The seaside resorts of Royan, La Rochelle and Biarritz are genuine assets for the region, and the Palmyre Zoo, the Futuroscope in Poitiers and the Walibi aquatic theme park near Agen round off an already very broad tourism sector.
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